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Business Program 
Join our technical and marketing oriented forums, seminars and workshops delivered by experts of the industry. Our objective is to enable you to make headway on common issues. We have the pleasure to introduce you :- Patricia Abdon is a famous figure in the marketing and communications industry, having given talks in the United States, Mexico and Argentina on marketing communications and the various aspects of growing and managing a business. She has inspired many on her expertise and ideas of marketing communication applied to the business of aesthetic directed to saloon owners, executives, cosmetologist, hairdresser, beauty specialist etc. Patricia currently heads the general management of Peer2Peer, a leading marketing & communications consulting firm of international projection and coordinates the work of a group of professionals who specializes in diverse disciplines such as marketing, graphic design, multimedia, publicity, enterprise administration, international commerce etc. Do not miss this opportunity to pick up expert advice with Patricia Abdon on marketing communications for your aesthetics business! | Topic | Day / Time | Venue |
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The Marketing Applied to the Business of Aesthetics Marketing plays a very important role in determining the success, awareness and public outlook of your company. In this seminar, learn all about utilizing the marketing tool to its best potential for your business of aesthetics. | Day 1 (6 October 2006, Friday) 2.00pm - 4.00pm | Hall 2 Seminar Room 2 | Relevant Client Data to Obtain and Register Possible Action of Direct Marketing Be in the know of how to acquire your own client data, what to obtain from your client and how to make full use of the information obtained to promote your business. | Day 2 (7 October 2006, Saturday) 2.00pm - 3.00pm | How to Manage a Successful Price Strategy Q&A sheet to perform a swift analysis of a Firm's commercial health. A points system associated to the answers obtained will clearly determines the Firm's commercial health. This is a very attractive tool to be used in workshops. | Day 3 (8 October 2006, Sunday) 12.00pm - 2.00pm | Keeping Clients Satisfied and Avoiding Their Choosing our Competitors Getting a new customer is just the first step one, keeping clients satisfied and maintaining a good long term relationship in order to retain their business is the next important step. Join this seminar to gain tips on how to keep your clients. | Day 4 (9 October 2006, Monday) 2.00pm - 3.00pm |
Register online to Enrichment Zone or Download registration form now |